Find the businesses you can genuinely help — and show up already knowing what is wrong.
LYDIA-12 searches your market, inspects what is publicly visible about each business, and turns what it finds into proof built for that one company — a report, a presentation, and a narrated video.
The work that happens before a sales conversation is where most of the hours go. That is the part LYDIA-12 takes on.
LYDIA-12 is under development. It is not on sale, and pricing, packaging, and dates are genuinely unsettled — so we are not publishing any. This page describes what the product does. If you want to be part of the early field testing alongside MARK-17, ask, and you will get a straight answer about where it stands.
- A market Everyone you could call
- Businesses in the markets you serve
- Worth your time The few with a real problem
- Only the ones carrying something you could fix
- A reason to talk Prepared before you say hello
- Personalized proof — their findings, their evidence
- Narrated video — real voice-over, made for them
- A conversation worth having — your people take it from here
From a list of businesses to a real conversation.
Six stages at a glance. The detail follows underneath — your team is in the loop for the ones that matter.
- 1
Find
Find businesses you may be able to help.
- 2
Inspect
Look for real problems and opportunities.
- 3
Prove
Turn what you found into something useful to show.
- 4
Prepare
Build personalized presentations and sales material.
- 5
Reach Out
Prepare thoughtful, permission-based outreach and follow-up.
- 6
Start Conversations
Give your people more qualified reasons to talk with prospects.
Start with businesses that plausibly need you — not a bought list.
LYDIA-12 goes looking for businesses in the markets you serve, then examines what is publicly visible about each one: the website, the search presence, the reviews, the things a prospective customer would see. What comes back is not a list of names. It is a shortlist with a reason attached to each one.
- Discover businesses Search the markets and categories you actually work in.
- Inspect public evidence Look at the site, the listings, the reviews — what anyone could see.
- Identify defensible opportunities Isolate problems you could genuinely fix and defend in a meeting.
- Select worthwhile prospects Focus your hours on the few worth pursuing instead of everyone.
Arrive with proof about their business, not a pitch about yours.
For a prospect worth pursuing, LYDIA-12 assembles the findings into a personalized report and a presentation built around that one business — what was found, why it costs them, and what fixing it would involve. It is specific enough that the prospect recognises their own company in it.
- Create personalized proof A report about their business, with the evidence behind each finding.
- Create the presentation Slides built from the findings, ready to send or present.
A real narrated video, made for one prospect.
This is the part people do not expect. LYDIA-12 generates a genuine voice-over and turns the presentation into a narrated video walking that specific prospect through what was found. A personalized video costs you the time it takes to review it — which is why it can go to prospects a human would never have had hours to record for.
- Generate real voice-over Spoken narration written from the findings for that prospect.
- Produce the narrated video Slides and voice-over assembled into a video you can send.
Controlled outreach, then the work that follows the yes.
Outreach is prepared for your team to review — nothing leaves without a person approving it. When a prospect becomes a client, LYDIA-12 stays with the relationship: milestones, deliverables, what you owe them, what they owe you. When work is finished it re-inspects the business and verifies the change actually landed.
- Controlled outreach Personalized, permission-based messages your team approves first.
- Convert into a client project Move an interested prospect into a real engagement.
- Manage milestones and deliverables Track what is due, what is delivered, and what the client owes you.
- Re-inspect and verify Check the finished work against the business again and prove it changed.
A prospect opens a video that says their company name and describes their problem.
Everyone in professional services knows a personalized video works. Almost nobody sends them, because recording one per prospect costs an hour you do not have. LYDIA-12 writes the narration from the findings, generates a real voice-over, and assembles it with the slides — so the cost of a personalized video drops to the time it takes you to watch it before it goes out.
Written from evidence
The script comes from what was actually found on their business, not a template with the name swapped in.
A real spoken track
Generated voice-over, not captions on a slideshow.
Yours to review
Watch it, change it, or bin it before anyone else sees it.
Grow your sales capacity without growing your payroll at the same rate.
Most small teams are not short of ability. They are short of hours. Every hour spent finding businesses, researching them, and assembling something worth showing is an hour nobody spent actually selling.
When that preparation work gets faster, the same people can pursue more opportunities — which means taking on more business does not require adding headcount at the same pace.
What the owner gets
The people you already have may be able to handle significantly more opportunity, without the cost and delay of hiring for it first.
What your team gets
Less repetitive research, preparation, and organising. More time on the human work that actually wins business.
The machine prepares. Your people decide.
The division of labour is deliberate, and it does not move.
LYDIA-12
- Finds.
- Researches.
- Prepares.
The repetitive groundwork: locating businesses, looking into them, and assembling material.
Your team
- Reviews.
- Communicates.
- Decides.
- Closes.
The judgment and the relationships: who is worth pursuing, what to say, and how the business gets won.
Winning the work is the start of the job, not the end of it.
Most tools stop at the signature. LYDIA-12 carries the prospect forward into a real project: what has been promised, what has been delivered, and what you are still waiting on the client to do.
When the work is finished, it inspects the business again — the same way it did before you ever spoke to them — and verifies that what you delivered actually changed what you said it would. That verification is worth more at renewal time than any status report.
Back to the outreach stage →Anyone who has to find businesses before they can help them.
If your work involves researching a prospect and showing them something specific to earn the conversation, this applies to you — whatever your specialty.
- SEO consultants
- Web design studios
- Reputation management
- Marketing agencies
- Automation consultants
- Business consultants
- AI consultants
- Other professional services
Questions worth answering.
What does LYDIA-12 actually do?
It handles the research and preparation work that happens before a sales conversation, and the tracking work that happens after one. It finds businesses that may need what you offer, inspects each one for real, visible problems you could solve, and prepares personalized material showing what it found — including a report, a presentation, and a narrated video made for that specific business. When a prospect becomes a client, it tracks the milestones and deliverables and re-inspects the work once it is done.
Does it really generate a narrated video for each prospect?
Yes. LYDIA-12 generates a real voice-over from the findings for that specific business and assembles it with the generated slides into a narrated video you can send. That is the point of it: a personalized video is something almost nobody has the hours to record by hand, which is exactly why it earns attention when a prospect receives one.
Is this going to replace my sales team?
No, and it is not designed to. LYDIA-12 does the finding, researching, and preparing. Your people review the work, decide who is worth pursuing, have the conversations, and close the business. The point is that a small team can cover far more ground, not that you need fewer people.
What does my team still have to do?
Everything that requires judgment and a relationship. LYDIA-12 brings you a prepared, researched opportunity; deciding whether it is worth your time, making the approach, and running the conversation stay with your people.
Is it only useful for one industry?
No. It suits any professional service where you need to find businesses, understand their situation, and show them something specific to earn a conversation — SEO, web design, reputation management, marketing, automation, business consulting, AI consulting, and related professional services among them.
Does it send emails automatically without me seeing them?
No. Outreach is prepared and then held for your team to approve, edit, or skip. Human control over what gets sent is the design of the product, not a setting you have to remember to switch on.
What happens after a prospect says yes?
LYDIA-12 stays with the relationship. It turns the prospect into a client project and tracks milestones, deliverables, and the actions you are waiting on the client for. When the work is finished it re-inspects the business and verifies that what you delivered actually changed what you said it would.
How does this relate to MARK-17?
They are separate products solving different problems and neither requires the other. MARK-17 is the AiBenchLab flagship and helps you choose and prove the right AI for a job. LYDIA-12 helps you find the businesses to do that work for. If you consult on AI, prospects LYDIA-12 finds may become work where MARK-17 supplies the evidence.
What does it cost, and when can I get it?
Pricing, packages, and availability are being finalised. Contact us and we will tell you exactly where things stand rather than publish figures that are about to change.
Winning AI work, and need to prove which model to use?
LYDIA-12 finds the businesses and the problems. MARK-17 — the AiBenchLab flagship — proves which AI actually solves them, and hands your client evidence they can check for themselves. That is the complete path from prospect to paid work.
Neither product requires the other. MARK-17 is available now; start there if proving the work matters more to you today than finding it.
See what MARK-17 does →Availability and pricing are being finalised.
LYDIA-12 packaging and commercial terms are still being settled. If you want to know where it stands — or want to be told when it is ready — get in touch and we will give you a straight answer.